News & Insights

The Talk

OpenID Identifier Will Allow You To Buy And Measure Across Linear & Digital

April 28, 2021

By

Ken Bergen

Here’s What Apple Is Planning For SKAdNetwork 3.0 As Part Of iOS 14.6

April 27, 2021

By

Ian Horne

Facebook CPMs Are Higher Than Pre-Pandemic Levels – And Still Growing

March 25, 2021

By

Matt Nisbet

Google's Tracking Changes Could Prove Troublesome For Marketers

March 24, 2021

By

Ian Horne

Americans Had An Itchy Shopping Finger In 2020

March 22, 2021

By

Alondra Perea

Ad Tech Talks: Why A Unified ID Is Important to Internet And TV

March 19, 2021

By

Jennifer Carolla

Chinese Ad Tech Test Apple Privacy Workaround

March 17, 2021

By

Matt Nisbet

The Future of Cookie-less Programmatic & Display Advertising

March 2, 2021

By

Natalie Lissen

Facebook Store Visits Going Away

March 2, 2021

By

Ken Bergen

Can AI Make Winning Ads?

February 26, 2021

By

Jennifer Carolla

Countdown to Cookieless: Five Criteria to Evaluate Today’s Identity Solutions

February 24, 2021

By

Tom Hawkins

Shopify Expands Checkout to Facebook & Instagram

February 10, 2021

By

Matt Nisbet

Facebook 8 Event Prioritization

February 9, 2021

By

Ian Horne

TikTok Rival Kuaishou’s Shares Surge 160% In Hong Kong Stock Exchange Debut

February 9, 2021

By

Matt Nisbet

Matching Foot Traffic Back to Advertising

February 2, 2021

By

Ken Bergen

Facebook's New App Prompt Will Encourage Users to Accept App and Website Tracking

February 2, 2021

By

Alondra Perea

Google Ends Its Silence On IDFA Prep Plans, Won’t Show ATT Prompt In Its Apps

February 2, 2021

By

Natalie Lissen

Walmart Teams with the Trade Desk to Overhaul Ads Business

February 1, 2021

By

Matt Nisbet

Apple IDFA Will Go Live ‘In Early Spring’ As Tim Cook Denounces The ‘Data Industrial Complex’

February 1, 2021

By

Ian Horne

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