The Talk

Attribution Not Go Back On Android – But This Isn't A Repeat of SKAdNetwork

February 24, 2022

Matt Nisbet

Product

How Agencies Can Be A Clear-Headed Source Of Strategy In Chaotic Times

February 22, 2022

Jennifer Carolla

Measurement

Snap has found a workaround to iOS14

February 4, 2022

Jennifer Carolla

Video

How technology has simplified data-driven linear TV buying

January 4, 2022

Tom Hawkins

Apple Hasn’t Cracked Down On Fingerprinting On IOS 14 Yet, But That Other Shoe Is Gonna Drop

June 18, 2021

Tom Hawkins

TikTok just gave itself permission to collect biometric data on US users, including ‘faceprints and voiceprints’

June 16, 2021

Ken Bergen

Instagram Reels now has ads

June 17, 2021

Tom Hawkins

Programmatic

Your Quick And Dirty Guide To IP Address Targeting After Apple’s Declaration Of War

June 15, 2021

Natalie Lissen

Making sense of iOS 14.5: attribution methods

June 2, 2021

Jennifer Carolla

OpenID Identifier Will Allow You To Buy And Measure Across Linear & Digital

April 28, 2021

Ken Bergen

Here’s What Apple Is Planning For SKAdNetwork 3.0 As Part Of iOS 14.6

April 27, 2021

Ian Horne

Facebook CPMs Are Higher Than Pre-Pandemic Levels – And Still Growing

March 25, 2021

Matt Nisbet

Google's Tracking Changes Could Prove Troublesome For Marketers

March 24, 2021

Ian Horne

Shopping

Americans Had An Itchy Shopping Finger In 2020

March 22, 2021

Alondra Perea

Ad Tech Talks: Why A Unified ID Is Important to Internet And TV

March 19, 2021

Jennifer Carolla

Chinese Ad Tech Test Apple Privacy Workaround

March 17, 2021

Matt Nisbet

Measurement

The Future of Cookie-less Programmatic & Display Advertising

March 2, 2021

Natalie Lissen

Location-Based

Facebook Store Visits Going Away

March 2, 2021

Ken Bergen

Creative

Can AI Make Winning Ads?

February 26, 2021

Jennifer Carolla

Countdown to Cookieless: Five Criteria to Evaluate Today’s Identity Solutions

February 24, 2021

Tom Hawkins

eCommerce

Shopify Expands Checkout to Facebook & Instagram

February 10, 2021

Matt Nisbet

Facebook 8 Event Prioritization

February 9, 2021

Ian Horne

TikTok Rival Kuaishou’s Shares Surge 160% In Hong Kong Stock Exchange Debut

February 9, 2021

Matt Nisbet

Location-Based

Matching Foot Traffic Back to Advertising

February 2, 2021

Ken Bergen

Facebook's New App Prompt Will Encourage Users to Accept App and Website Tracking

February 2, 2021

Alondra Perea

Google Ends Its Silence On IDFA Prep Plans, Won’t Show ATT Prompt In Its Apps

February 2, 2021

Natalie Lissen

eTailer

Walmart Teams with the Trade Desk to Overhaul Ads Business

February 1, 2021

Matt Nisbet